Vacuosity

To hell with dental hygiene

After reading through a stack of resumes, and rewriting two creative briefs, I stumbled to bed at 4:45 this morning. I had slept for a few hours earlier, but had gotten up to finish my work.

Brad Usherwood, who, by the way, is the son of renowned typographer Les Usherwood, was in again today. I'm very excited for the opportunity to work with Yield; it's a chance to gain some industry best practices, and fall under the protective creative wing of a long-time design aficionado.

There is so much work though that I don't know what to do about it. I can't send it out, because there's no one else trained on the brand. They can't go to Yield because they don't have the money; it costs a small Carribean island to get anything done through them. And we, quite simply, don't have the capacity to handle it all. I work every waking moment that I can. On top of this, I'm the Brand Guy, the one who answers all the questions, and is the sole supplier of the logo. That's a full-time job in itself.

Amanda at my work is feeling pretty much like me. She claims she's selling her house, moving to Sudbury to live in a trailer and claim Welfare. I told her to save some room in the pick-up, I feel a tooth coming loose already.

Also, I sent a lengthy commentary on the common misuses of the word "only" to the company creating our brand guidelines document. They all think I'm cracked for not letting it go after we debated it for a few minutes yesterday. In the words of the Brit, Helen from Enterprise IG, I'm "bonkers". I suppose she's right.

posted by David @ 6:30 p.m.